SHOT Hotness: Avidity Arms PD10 Pistol
Quick Answer
The Avidity Arms PD10 is a slim, single-stack 9mm carry pistol designed by defensive-shooting instructor Rob Pincus. It is striker-fired with a 4-inch barrel, a 10+1 capacity, an optics-ready slide and a tritium front sight, and weighs about 18.8 ounces — a full-size sight radius in a concealable single-stack frame.
Avidity Arms PD10: quick facts
Who designed the Avidity Arms PD10?
Rob Pincus, a longtime defensive-shooting instructor — it is the only production pistol he has designed.
What is the PD10 capacity?
10+1 in 9mm (and 12+1 in 30 Super Carry), from a slim single-stack magazine.
What are the PD10 key specs?
A 4-inch barrel, about 6.94 inches overall length, roughly 18.8 ounces, an optics-cut slide and a tritium front sight.
Is the PD10 made in the USA?
Yes — Avidity Arms states it is 100% American made with no MIM parts.

As it turns out, the rumors are true…
There have been whispers for a long time that self-defense and gun guru Rob Pincus was designing a pistol, but up until now very few people have been in a position to know for sure. That’s part of why SHOT Show 2019‘s Industry Day at the Range was well worth braving the dust and wind of the Nevada desert–because I can confirm now that it’s true. The pistol in question is called the PD10; it’s a creation of Avidity Arms by Eagle Imports in concert with Pincus; and it really did begin on the back of a napkin three years ago when Pincus first set out to describe his personal vision of pistol perfection.
The PD10 made a surprise appearance at the Winchester Ammunition pistol bay, where the new single-stack, polymer frame, striker-fired DAO pistol wowed those of us lucky enough to have seen Pincus’ brainchild in person. Pincus, who consults for Winchester, reported that these are final prototypes. Although they’re one of the most eagerly anticipated releases of 2019, Avidity hasn’t committed to a release date.
What we do know is that part of Pincus’ vision is a pistol rich in “aftermarket” features that come standard, but do so at an affordable price. Although it’s not possible to provide a full review of a prototype, I can tell you that the gun shoots beautifully and feels great in the hand. For more information on the PD10, click here!
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Firearms reference desk
Plain-English references worth bookmarking — the gear terms behind every review, plus NFA and carry law.
| Term | Category |
|---|---|
| Striker-fired | Action |
| MOA | Optics |
| Twist rate | Ballistics |
30 gun, ammo and optics terms explained in plain English.
Open the glossary → Network| 2026 at a glance | |
|---|---|
| NFA tax stamp | $0 |
| Permitless carry | 29 states |
| Suppressors legal | 42 states |
50+ NFA, carry and gun-law terms, from Freedom's Lodge.
View full chart →
I’ve waited for this gun for over TWO YEARS. It’s still not totally workable, apparently. I’ve bought 3 other guns, while I waited for this “just around the corner” gun. The ship has sailed….. These will only sell a very limited amount now that the Glock 43x and 48 are here. A shame, I hoped the best for his pistol. I’m totally happy with the G48, and plan to get the 43X soon.
At the risk of disturbing Mr. Munson’s dingleberrys, I’d venture to say that all of this nonsense about a PD10 is only vaporware until the pistol shows up in your LGS with a price tag attached.
My dingleberries remain unrustled, ahthankyaverymuch. 😉
Where have you been all these years? Rob has been touting this gun for years, with prototypes in the hands of reviewers, and so far he can’t get it to market!