The Exodus Begins: Guns.com Leaves YouTube

Dear YouTube: You can do whatever you want on your own platform, but you can’t censor the real world. Cry about it.

You’ve known for a very long time that the same people who hate the Second Amendment hate the First Amendment even more. After all, they protect each other, creating a double layer that shelters a wide variety of natural human rights. You’ve also known for a while that the Biden-Harris administration has been pressuring social-media companies to censor news they don’t like, and up until very recently, those social-media companies were happy to comply.

Just one problem with that: Americans don’t like being censored. It’s true that private companies can do as they wish. It’s also true that private citizens are free to abandon those companies and move on to others that don’t do that.

And so it is that after 13 years, more than 2,000 videos, nearly 400,000 subscribers, over 120 million views, and 4.4 million hours watched, Guns.com will stop publishing content on YouTube. Instead, the leading online retailer will publish new video content on channels that support First and Second Amendment freedoms, like Rumble and X.

Since 2011, Guns.com has been publishing video content on YouTube consumed by millions of gun owners and enthusiasts worldwide. From in-depth firearm reviews, manufacturer tours, podcasts, and industry news, Guns.com holds a reputable and trustworthy following on the video platform owned by Google.

As a respected leader in the firearms industry, the decision to leave became clear as censorship and restrictions have increased significantly in the past year. YouTube updated its firearm policy on June 18, 2024, adding more restrictive content guidelines and ambiguous enforcement protocols. Since then, censorship has increased dramatically against Guns.com, including reduced organic reach, multiple violations and strikes, and two suspensions spanning nearly a month – for content that complies with the new policies as written.

Social media giants, including Meta’s Facebook and Instagram, continually impose restrictions on brands and content creators within the firearms industry. YouTube’s policies are more restrictive than others, like Meta; however, the harassment and shadow banning of permissible firearm content are common denominators.

Guns.com will publish new video content on their website and the following Second Amendment-friendly social media channels:

• Rumble – https://rumble.com/user/Gunscom

• X – https://x.com/Guns_com

• Truth Social – https://truthsocial.com/@gunsdotcom