It’s a testament to how much the political landscape has shifted since Trump won the 2024 election; even the New York Times is modifying its tone regarding gun rights. First, the Los Angeles Times editorial board declined to endorse Kamala Harris for president. Then, the Washington Post, which was one of the most vociferous voices…
Pick me a winner, Joe! (This screenshot was taken nanoseconds before CNN cut to commercial.) It’s not just Joe Biden’s candidacy that perished last night on the debate stage. Reams are being written about the first (and perhaps only) Joe Biden vs. Donald Trump debate. Most of that analysis is currently about the absolute insanity,…
More and more people are shopping for firearms these days and some gun stores are pretty crowded. The busiest firearms retailer stores are well stocked with the latest shotguns and rifles for home protection and self-defense. Social media engagement is one excellent way of attracting new customers as well as keeping regular customers up to…
Even if you are an expert in your field, have great employees, are in control of logistics and operations, and use marketing tactics wisely, that doesn’t automatically mean you’re attracting all the customers you can. Getting new customers should always be a top business goal, since not making any sales isn’t going to bring in…
Whether it’s the holiday season or spring hunting season, there’s plenty of opportunities to increase sales and attract both new and returning customers. Let’s take a look at a few promotion ideas for gun store owners everywhere: Outshine the Rest You probably aren’t the only store in the area, so go above and beyond, coming…
Word of mouth and in print used to be the only way people would review your store but, thanks to the internet, everyone can share their opinion which might be read by hundreds, or even thousands, of people. Businesses can be ruined by just one little internet issue and this can begin with a bad…
As every range owner knows, it’s easy to reach those who are already into hunting, shooting or guns in general, but much harder with people who don’t have any experience with firearms, don’t have much interest in them or don’t like the idea of shooting at all. Perhaps they are curious about shooting or maybe…
This year, we’ve got a heart on February with the best Valentine’s Guns & Gear Giveaway yet! Candy may be dandy and liquor may be quicker, but there’s really no substitute for gunpowder when it comes to heating things up between a couple. That’s why we just can’t hold back any longer–here comes our most…
I have been really taken by surprise by the Kershaw Launch 4. The launch 4 is a very small push button automatic knife only measuring in at 5 inches fully opened. Kershaw makes this knife small because it allows it to be carried legally in more places like California. The blade is a spear point…
For most people the choice of how to protect their loved ones is one of the most important decisions they’ll make, and that’s why Pilgrim Ammunition’s defensive ammo deserves consideration. Pilgrim is the culmination of decades of experience: With design expertise, a background in Special Forces, and superb customer service, Pilgrim Ammunition strives to bring…
A Sherriff’s Penetration and expansion test of the Torch™ 9mm +P by Pilgrim Ammunition.
When the Kimber Micro 9 first made its appearance, gun snobs everywhere felt a little stirring in their front pants pocket … where we keep our deep-concealment holsters, of course. Upon its initial launch, some shooters complained that the Micro 9 was just as snobby as we are when it comes to its preferred…
